Insights
Insights:

There’s more to learn every day.

For large projects, for specialized industries, for a guide through marketing from a team who’ve been in the industry for years. We understand your vision and help you reach it.

Our Most Recent Insights

The Digital Divide: Rural and Frontier Communities
What are the impacts of living in an area with less broadband connection, and how can we bridge the digital divide?
October 23, 2024

The Digital Divide: Rural and Frontier Communities

56% of the United States is considered to be frontier. This means a lower population density, and for those living in frontier counties, farther distance and travel time to essential businesses and resources — including high-speed Internet. This white paper explores the impact of the digital divide living in an area with lower online signals,…
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Opioid and Fentanyl Misuse Prevention Messaging
How can organizations craft effective public health campaigns order to prevent and reduce opioid misuse?
September 24, 2024

Opioid and Fentanyl Misuse Prevention Messaging

Examining case studies across the nation, we discuss the individual, environmental, and socioeconomic factors that lead to opioid misuse. We further explore ways to craft prevention messaging that will reduce stigma and lower barriers to those seeking treatment.
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Exciting News: Magnitude of Change is a B Corp!
September 13, 2024

Exciting News: Magnitude of Change is a B Corp!

It’s been one year since we began pursuing our B Corporation™ (B Corp™) certification.  Today, after the extensive application period, we are thrilled to announce that we are officially a B Corp! This means that we have met the stringent requirements to be recognized as a company that is doing good for people (both within…
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Vaccination Outreach Campaigns
Public health campaigns are more essential than ever, but face unique challenges. What can advertisers do to ensure they succeed?
August 21, 2024

Vaccination Outreach Campaigns

During National Immunization Awareness Month, we are sharing insights from recent studies to bolster public health marketing strategies, especially how to ensure vaccination outreach campaigns are successful. Public health is an issue that drives much of our work. When we saw the deluge of medical misinformation during the COVID-19 pandemic, we were inspired to create…
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